THE LOUD AND CLEAR APPROACH
Communicating effectively all comes down to five simple strategies anyone can easily master:
PROBE. Before you open your mouth to speak, you’d better know exactly who you’re addressing, and exactly what they’ll need to hear from you. Not only will this enable you to connect with them, you’ll make them actually want to listen to you and even act on your behalf.
POSITION. How you organize your information affects how others receive it, so once you know whom you’re talking to, it’s time to use your head and brainstorm what you need to say and how to say it.
PERSUADE. If they don’t like you, don’t trust you, or can’t understand you, they ain’t gonna buy what you’re selling. By mastering the four cornerstones of communication—clarity, consistency, chemistry, credibility—you’ll keep their interest, and keep it interesting.
PERFORM. How can you compete with cell phones going off and numerous other distractions, and also ensure your message will stick—the way you want it to? Visual images, mental or actual physical pieces, are important devices when you use them effectively.
PREEMPT. Where there’s smoke, there’s fire, and where there’s a message to be delivered, you can bet some obstacle’s going to get in the way. You need to be able to anticipate and control disaster before it strikes, and take back control when the meeting sours.
Excerpted from Loud and Clear by Karen Berg. Read more here: https://tinyurl.com/wm2tod4